Simon has 30 years’ experience in the UK commercial property market. He specialises in asset management strategies and loan/CMBS advisory mandates. He started his career at Richard Ellis in 1982, becoming a salaried partner in 1987. In 1990 Simon was part of the Morgan Grenfell Asset Management (MGPAM) team that launched the first Jersey Property Unit Trusts. He became MD of MGPAM in 1994 and CEO in 1997; by 2003 funds under management had grown to c. £1bn. In 1996 MGPAM (later Deutsche Property Asset Management and then RREEF UK) under Simon’s guidance launched the first UK commercial property ‘opportunity fund’, producing an unleveraged net IRR to investors of 17.1%.
In 2003 Simon jointly formed Cooke & Powell LLP and established consultancy agreements with RREEF UK, Sun International and Mosaic Property CEE Ltd (Guernsey). In 2006 Simon became MD of Close Brothers property investment division, also with over £1billion in funds under management. Simon left Close Brothers in 2009 to launch APAM. Simon is a Fellow of RICS and sits on the board of APAM and Mosaic Property CEE Ltd (Guernsey).